Brand value

Glo launches device cover for subscribers

First-of-its-kind device protection in Nigeria Nigeria’s digital solutions provider,...

A timeless legacy of Lateef Jakande’s enduring impact on Nation building

Remembering a visionary leader whose work shaped modern Nigeria Indeed, there is...

Fresh leadership takes charge as OAAN elects new Executive Council

The Out Of Home Advertising Association of Nigeria (OAAN) has announced its newly...

MARKETING EDGE ONTV to host Franklin Ozekhome this Wednesday

 MARKETING EDGE  ONTV will spotlight one of Africa’s most respected pop culture...

Netflix eyes surge in ad revenue, posts 16% annual growth

Netflix announced plans to double its advertising revenue, revealing in a letter...

Feyi Olubodun inspires marketers to turn numbers into human stories at EXMAN BES

Marketers must look beyond dashboards and see the human truths hidden within data...

Godfrey Adejumoh takes helm at Diageo as Head of Corporate Relations for West and Central Africa

Godfrey Adejumoh  has taken  helm at Diageo as Head of Corporate Relations for...

More market share, more problems? rethinking the growth game

“Market share” often takes center stage in strategy presentations and boardroom...

Kantar BrandZ 2025 unveils world’s most valuable brands, provides analysis

In an era defined by digital overload and high consumer expectations, brands should...

Apple breaks $1 trillion brand value, leads with innovation

By Felicia Nwosu In a remarkable achievement, Apple has become the first brand...