Brand news

Is your brand telling a compelling story?

Data-driven storytelling has radically altered how stories are told in the 21st century....

Marketing gave me the opportunity to satisfy my natural instinct, says former NIMN President

The former President, National Institute of Marketing of Nigeria, NIMN, Omoba Yemisi...

How is storytelling faring in the digital age?

We are all stories and one day, we will end up as stories. This applies to both animate...

Jumia Declares 58% GMV Growth in Q1

Jumia has announced a 58 per cent growth in its Gross Merchandise Volume (GMV). This...

NB honours business partners for outstanding performance

For their sterling performance in 2018, Nigerian Breweries (NB) Plc has rewarded...

X3M Ideas projects growth for Nigeria advertising

Nigeria advertising industry is careering on a steady path of progress and may soon...

Experiential marketing grosses over N50b says EXP Boss

The Managing Director, EXP Marketing Nigeria Limited, Mrs. Rosemary Akpo, has said...

Tek Experts advocates for gender equity, releases industry whitepaper

Leading global provider of business and IT support services, Tek Experts has released...

MTN appoints Sanusi as non-executive director

MTN Group has appointed Lamido Sanusi, emir of Kano and former governor of the Central...

Leo Burnett Worldwide executive chairman and CCO to exit

Publicis Groupe’s Leo Burnett Worldwide Executive Chairman and Global Chief Creative...