Brand news

Customer Service Week 2025: Brands tested in the court of public opinion

In Nigeria, customer service often exists in the shadows. It is talked about in boardrooms,...

Sponsorship’s effectiveness revolution

In Nigeria today, sponsorship is big business. From banks attaching their names to...

The Marketer’s Playbook for enduring growth

In business, much like in life, success is often seen as the ultimate goal. The accolades,...

Goodearth Hot Peppe clinches EDGE Outstanding Indigenous Naija Spice of the Year

In a stunning display of indigenous excellence, Goodearth Hot Peppe from the stable...

PremiumTrust Bank sets new digital standard with Blayzz, wins  EDGE Innovative Digital Bank Platform of the Year

In a financial landscape marked by volatility and rapid transformation, PremiumTrust...

Dr. Emmanuel Efe Emefienim, EDGE Outstanding CEO Legacy Banker of the Year: A Paragon of Financial Excellence

Recognising great men who have  penchant, thirst, craze, and drive for excellence...

Customer Week 2025: “Mission: Possible”,  turning service challenges into customer loyalty

This week marks Customer Service Week, a global celebration that highlights the vital...

Manpreet Singh: The golden fish of Nigerian Marketing shines as EDGE Outstanding Marketing Personality of the Decade

Indeed, a golden fish has no hiding place, and Manpreet Singh’s brilliance, like...

MARKETING EDGE ONTV hosts Israel Obatunde again this Wednesday

In continuation of an insightful exchange that began last week, MARKETING EDGE ONTV...

Dr. Olalekan Fadolapo: A Legacy of Excellence Beyond Borders

 At the 2025 EDGE Awards, an evening of glitz, glamour, innovation, and industry...