Brand news

2025 in Review: The big shake-up that redefined global ad land

There are years that pass quietly, and then there are years that leave a scar. In...

Google bets on power, not just processors

 When Google announced its agreement to acquire Intersect Power for approximately...

More than a monument: How Lagos is turning culture into a tourism economy

There was no mistaking this for just another public artwork when the white-clad Eyo...

‘Tis the season to create: How brands told Christmas stories without saying a word

The festive advertising scene has always been bustling with activity. Each brans...

The music television era is ending, and MTV knows it

When MTV debuted in 1981, it did more than just show music videos. It reorganized...

When Christmas became a canvas: How brands turned festive familiarity into creative currency

Christmas advertising seldom involves surprise. The colours are conventional, the...

ADVAN sets stage for continental showcase as African Marketing Excellence Awards return in 2026

Nigeria’s advertising and marketing ecosystem is set for another moment of continental...

A Christmas Message to the Creative Community

At the end of the year, there’s this nice, quiet moment when everything just seems...

When technology stops being a tool and starts making decisions

As 2026 approaches, technology will sit firmly at the centre of advertising. It will...

FirstBank mourns Chief John Ajayi

FirstBank of Nigeria Limited has expressed profound sadness over the passing of Chief...