Tag: Brand news

Cannes Lions and ANA Launch CMO Growth Council

The Cannes Lions International Festival of Creativity and the Association of National...

Feyi Olubodun offers deep insights on African consumer in his new book

The last few weeks have been pretty hectic one for Feyi Olubodun. His tight schedule...

Press agentry and Public Relations practice in Nigeria

Journalists and public relations practitioners are products of the extensive and...

Long lasting battery Nokia 7 plus debuts in Nigerian market

Leading mobile phone brand, Nokia has introduced its new flagship Nokia 7 Plus, a...

A merger of two Nigerian e-commerce players is the latest bid to win Africa’s largest market

Two months after it was acquired by Zinox Technologies, Konga, a major e-commerce...

P&G shakes up agency models as it puts the focus back on creativity

Procter & Gamble is introducing three new agency models, including a multi-agency...

Businesses must think like startups or they’ll be disrupted-Dawn Rowlands

Dawn Rowlands, CEO Dentsu Aegis Network sub-Saharan Africa offers her perspective...

Dentsu Aegis to become 100% digital economy business by 2020

Dentsu Aegis Network sub-Sahara Africa is aggressively refocusing its attention away...

Anto Wins Airtel Touching Lives Challenge

The Big brother Naija housemate, Anto, has emerged the winner of the Airtel Touching...

Programmatic advertising and its threat to brand image

  Programmatic advertising is one of the kinds of advertising that have adverse...