Tag: Advertising

Non composition of APCON Council, setback for the industry

For over a period running up to five years now, the Advertising Practitioners Council...

Diageo selects three agency groups, plays down on friction with agencies in global media review

Diageo, one of the world’s biggest advertisers, has shortlisted three agency groups...

Leo Burnett Chicago appoints Kaylin Goldstein as Executive Vice President, Strategy Director

Leo Burnett Chicago has announced the addition of Kaylin Goldstein to the agency’s...

Dubai Lynx 2020 Jury announced

Dubai Lynx has announced the global industry leaders from 23 countries who will judge...

Why has beer advertising lost its bottle?

It used to be said that people didn’t drink the beer, “they drank the advertising”....

Amazon is ‘biggest advertiser on Earth’ as adspend hits $11bn

Amazon is now "the biggest advertiser on Earth" after reporting annual advertising...

Pepsi throws shade at Coke in Super Bowl commercial

Pepsi is throwing some shade at rival soda brand Coca-Cola in its Super Bowl advertisement. In...

UK adspend rose 5.6% in Q3 2019, marked 25th consecutive quarter of market growth

UK adspend rose 5.6% year-on-year to reach £5.97bn in Q3 2019, marking the UK advertising...

OAAN intensifies action on industry audience measurement research

The Outdoor Advertising Association of Nigeria (OAAN) has disclosed it is working...

OAAN wades in to settle Abuja signage and outdoor advertising regulatory rift

It appears that the Outdoor Advertising Association of Nigeria (OAAN) may have finally...