Advertising

Omnicom wins global deal with Allianz

Omnicom Group signed a global multi-year agreement with insurer Allianz for creative...

U.S digital ad revenue rose by 12% to $140bn in 2020 despite pandemic, says report

According to a new report commissioned by the Interactive Advertising Bureau(IAB)...

Publicis partners The Trade Desk to tackle third-party cookies concern

Publicis Groupe has launched a specialized service to help its clients track and...

Digitisation is beyond communication channels – Ukubeyinje

By Abimbola Mohammed Oti Ukubeyinje, President of Association of Digital Marketing...

Outori celebrates 5 years of operation

Outori, a leading 360 marketing communications company, celebrates its fifth year...

Nimbus Media partners Morainbow Foundation to celebrate 2021 World Down Syndrome Day

As part of her Corporate Social Responsibility (CSR), Nimbus Media Limited, an outdoor...

Experts advocate brand realignment at MARKETING EDGE IMC Virtual Quarterly Summit

Recessions bring changes to the marketplace that no brand or business can predict....

Opportunity To See launches Last-Mile Tricycle LED ad

Opportunity To See, a top of the market out-of-home advertising agency in Nigeria,...

Elev8’s Lekki Gateway offers 1m eyeballs to advertisers

Elev8Media Advertising Ltd, the dynamic Lagos-based marketing services agency, has...

BERA to provide Omnicom Media Shops with brand equity metrics, analytics

Omnicom Media Group and BERA (Brand Equity Relationship Assessment), a platform that...