Tag: Advertising

Lagos counts down to Digital Switch Over, rollout of FreeTV

By Zion Rufus The countdown has begun for the rollout of the Digital Switch Over...

WPP makes earth day pledge to reach net zero carbon emissions in four years

WPP has announced its commitment to reaching net zero carbon emissions in its operations...

ADVAN set to host Marketing Master Class in June

The ADVAN Centre for Marketing Excellence has announced its readiness to host its...

OAAN, ICL partner on audience measurement for out-of-home sub-sector

To enable advertisers plan more effective and efficient outdoor campaigns with new...

Coca-Cola to hold marketing spend in countries with slow vaccine rollout

Coca-Cola has warned that marketing spend will be put on hold for markets with slower...

Omnicom sees return to organic growth in Q2

Omnicom has reported a 1.8% decline in organic revenue for the first quarter of 2021,...

ADVAN set to hold its 2021 Market Outlook

The Advertisers Association of Nigeria (ADVAN) announced that it has concluded plan...

PR companies must improve on digital capacity or risk fizzling out – Brooks and Blake boss

Mr. Taiwo Ogunwumi,a Chartered Economist and seasoned Project Management Professional...

The battle of milk brands for market share

By Ibidunni Banjoko Milk is a staple food widely consumed by almost everyone across...

Over 140+ speakers set for Ad World 2021 largest online advertising event

An unparalleled lineup of over 140+ Ad World leaders will come to share their secrets...