Tag: Advertising

Omnicom’s Sparks & Honey appoints Harris as chief client/DEI

Omnicom’s cultural intelligence consultancy has announced Davianne Harris as its...

Experts advocate media convergence, purpose-driven consumer insights at MARKETING EDGE’s 2nd Quarterly Virtual Summit

By Kasim Bakare In today’s digital era, consumer behaviour is fast-changing...

MARKETING EDGE on TV hosts Gbolahan Sanni this Wednesday on TVC DSTV Channel 418 @12:30PM

By Oghale Mafuru MARKETING EDGE ON TV, a leading marketing and advertising TV...

MARKETING EDGE Virtual Summit ends with new insights into customer relationship

By Oghale Mafuru The much anticipated MARKETING EDGE Quarterly Virtual Summit...

Cannes Lions announces final winners of the week

Cannes Lions Festival of Creativity and Awards has been drawn to a close with the...

Digital is simply putting new wine in old bottles – Dotun Babatunde

By Felicia Nwosu “Digital is simply putting new wine in old bottles.” This...

Sports marketing: Tool for connecting with consumers’ passion-points 

By Felicia Nwosu In recent times, round the globe, soccer has become the golden...

Powerbrand Experiential acquires multipurpose mobile LED advertising truck

Powerbrand Experiential, the newly established experiential marketing agency and...

Dentsu International names Damien Lemaitre as global commerce director

Dentsu International has named Damien Lemaitre as its global commerce director. He...

Stakeholders score Ajufo-led OAAN high on transformative leadership

By Felicia Nwosu What is an innovative association without creative and transformational...