Tag: Advertising

It’s no longer business as usual – Tolulope Medebem

Tolulope Medebem, one of Nigeria’s foremost Experiential Marketing professionals,...

My thoughts on 2021 consumer marketing trends-Lekan Lawal

Trial and error The global economy is still in a limbo as markets and businesses...

Top ten media buying agencies in Nigeria

By Abimbola Mohammed Media buying is the process of purchasing ad space across...

Lagos counts down to Digital Switch Over, rollout of FreeTV

By Zion Rufus The countdown has begun for the rollout of the Digital Switch Over...

WPP makes earth day pledge to reach net zero carbon emissions in four years

WPP has announced its commitment to reaching net zero carbon emissions in its operations...

ADVAN set to host Marketing Master Class in June

The ADVAN Centre for Marketing Excellence has announced its readiness to host its...

OAAN, ICL partner on audience measurement for out-of-home sub-sector

To enable advertisers plan more effective and efficient outdoor campaigns with new...

Coca-Cola to hold marketing spend in countries with slow vaccine rollout

Coca-Cola has warned that marketing spend will be put on hold for markets with slower...

Omnicom sees return to organic growth in Q2

Omnicom has reported a 1.8% decline in organic revenue for the first quarter of 2021,...

ADVAN set to hold its 2021 Market Outlook

The Advertisers Association of Nigeria (ADVAN) announced that it has concluded plan...