Tag: Advertising

Media planning and buying recover from pandemic as risks persist 

By Abimbola Mohammed As the world gradually adjusted to the new normal at the...

Nike plans $1 billion global media review for Q1, 2022

There are indications that  Nike may have commenced the preliminary stage of global...

Banking sector advertising gulp N6billion in 2020, amid Covid-19 lockdown

By Dele Ojo The Nigerian Banking and financial industry expended some N6.2 billion...

MARKETING EDGE holds virtual summit on Advertising Industry reform

By Oghale Mafuru Agenda-setting Publication, MARKETING EDGE is geared up for another...

Stakeholders laud MIPAN President’s Dinner & Awards Night

By Abimbola Mohammed Echoes from the recently held MIPAN President’s Dinner...

Shobanjo advocates more wholesome, deeper creativity

By Felicia Nwosu The iconic legend and Czar of Marketing Communications, Dr. Biodun...

MIPAN honours Dr. Shobanjo with Lifetime Achievement Award

By Oghale Mafuru To celebrate the iconic feat of the acclaimed legend of advertising...

Meet MARKETING EDGE Co-ordinator @ IMC Quarterly Virtual Summit – Maureen Ngwu

Seasoned Media and Communications Professional and Business Director of MediaSeal...

MIPAN’s 2021 President’s Dinner & Awards hold amidst glitz and grandeur

By Abimbola Mohammed It was a night of glitz, glamour and splendour for the bigwigs...

MARKETING EDGE hosts Tunde Shobanjo this Wednesday on TVC News DStv Channel 418 at 12:30PM

By Oghale Mafuru Nigeria’s foremost brand focused television programme, MARKETING...