Tag: Advertising

Experts review 5G possibilities amidst uncertainties, infrastructural deficit

By Felicia Nwosu The proposed deployment of the 5G network, welcomed amidst uncertainties...

How communication practitioners can boost performance of C-Suite Executives

By Godfrey Adejumoh. The career destination of a typical professional is the C-suite....

Global advertising market had a record year 2021, IMC experts agree

By Zion Rufus Not only did the global economy recover from the wrecking grasp...

Media practitioners project growth opportunities in 2022

By Abimbola Mohammed As Nigeria looks ahead to an anticipated more manageable...

Fresh perspectives on brands in Yuletide Season of fear and angst

  Funke Cole in this report captures the highs and lows of the yuletide vis-à-vis...

Leverage e-commerce and technology for sustainability in 2022, Moses Mogbolu tells FMCG companies

By Oghale Mafuru The world has witnessed a dramatic and unprecedented shift in...

Nigeria’s advertising ecosystem has undergone a paradigm shift – Tunde Adedoyin

By Felicia Nwosu Immediate past president of the Outdoor Advertising Association...

10 biggest brand acquisitions and partnerships of 2021

By Zion Rufus Across industries, 2021 has seen a wide range of some of the biggest...

Strategy in data collection is just as important as implementation— Lanre Basamta

By Zion Rufus As it currently sits, for individuals, governments, marketing, advertising,...

MARKETING EDGE on TV hosts Kellogg Tolaram’ s Adenike Owolabi this Wednesday on TVC News DStv Channel 418 at 12:30 PM

By Oghale Mafuru Foremost marketing and advertising television program, MARKETING...

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