Tag: Advertising

Insight Redefini appoints new digital marketing experts for Digitas Lagos

By Ralph Tathagata Year 2024 marks a period of hierarchical transition and growth...

Tiger Beer roars at AMVCAs, celebrates creativity and empowers talent

The African entertainment scene roared with the 2024 African Magic Viewers’ Choice...

ARCON: Allowing the industry to breathe

The future of the marketing and advertising industry in Nigeria is bleak. The gloomy...

Global cocoa supply deficit to increase by 405% this year

By Emmanuel Osadare The global cocoa industry is bracing for a significant supply...

Experiential marketing creates impact, encompasses marcom mix – Ojeikhoa

By Abimbola Mohammed Otis Ojeikhoa, Managing Director / CEO of Brands Optimal has...

Hon Awe mobilizes appointees to drive Gov Oyebanji’s rural development vision

In a demonstration of Governor Biodun Oyebanji’s commitment to teamwork and community...

MARKETING EDGE On TV hosts Dr. Olaniyan tomorrow

By Felicia Nwosu MARKETING EDGE ONTV is set to conclude its insightful interview...

Catch the Drip: Sprite’s new look hits Nigeria

SPRITE, the iconic lemon-lime flavoured drink from The Coca-Cola Company, has launched...

Sustainability is the next frontier of marketing – Afere

By Felicia Nwosu Akinola Afere, Director, Client Services at Kantar (Insights...

ADVAN re-elects Uwubanmwen as president

By Felicia Nwosu The Advertisers Association of Nigeria, ADVAN, has re-elected...