Advertising

Coca-Cola appoints Ortega as new president of Africa operating unit

By Ibidunni Banjoko The Coca-Cola Company has appointed Luisa Ortega as the new...

Global retail media adspend to reach $121.9bn in 2023 – Warc

To help brand owners focus, survive and thrive in the digital commerce space in 2023...

ARCON DG enjoins practitioners to leverage airport advertising

By Felicia Nwosu Dr. Lekan Fadolapo, Director-General o of the Advertising Regulatory...

Experts predict top media trends to watch in 2023

By Ibidunni Banjoko As part of an effort to prepare media owners ahead of the coming...

Nigerian Breweries shareholders commit 2.1 billion bonus shares

In a bid to boost confidence and trust, shareholders of the leading brewer, Nigerian...

Experts express divergent views on airport advertising

By Felicia Nwosu Professionals in various sub-sectors of the Nigerian marketing...

Space Universe launches AI-driven radio ad platform Radioadspread

By Zion Rufus Technology development company, Space Universe has unveiled the...

SNB holds inaugural induction, advocates for increased professionalism

By Oghale Mafuru The much anticipated maiden induction of the Society of Nigerian...

MARKETING EDGE on TV hosts Ganiyu today

By Oghale Mafuru MARKETING EDGE on TV, the foremost and leading brand-centric,...

In the battle of empathy and persistence, empathetic persistence wins

By Zion Rufus When it comes to sales, marketers have continuously explored ways...