Advertising

MARKETING EDGE on TV hosts Jude Odia tomorrow

By Oghale Mafuru Foremost Marketing and advertising television program, MARKETING...

Younger generation should be included in affairs of MarCom industry – Olubodun

By Abimbola Mohammed Feyi Olubodun, Founder and Managing Partner of Open Squares...

Digital is changing the game on traditional marketing – Akingbala

By Ibidunni Banjoko Omobolanle Akingbala, Head of Brands &Strategic Partnerships,...

Advertising regulator approved over seven thousand adverts in 2022

By Oghale Mafuru In furtherance of its mandate to ensure strict adherence to the...

Nigeria e-commerce projected at $9.02bn in 2023

By Oghale Mafuru Latest industry report has revealed that the e-commerce sector...

Unilever taps Hein as new CEO

 By Ibidunni Banjoko Following an extensive, global search process, Unilever...

2023: How MMM is working for Tinubu

By Ali Smarts A survey has just revealed that the MMM is working for Asiwaju Bola...

Ogunseye calls for rethinking of business models in fast-paced world

By Felicia Nwosu Israel Ogunseye, Head of Marketing at Kobobid, and one of the brilliant...

Strategy fails because brands don’t pay attention to culture – Mohammed

By Abimbola Mohammed Oladipupo Mohammed, Manager, Brands Marketing & Communications...

Itua tasks MARKETING EDGE on technology utilisation

By Felicia Nwosu Exploring pathways that can help organisations deliver maximum...