Advertising

Saeidi tasks marketing professionals on changes in consumer behaviour

By Ibidunni Banjoko Sasan Saeidi, the Chairman & World President of the International...

SO&U restructures, appoints new brand management structure 

By Abimbola Mohammed As part of its commitment to redefine, reinvent and refocus...

Jope credits innovation to Unilever’s impressive Q1 performance

By Joseph Ekeng Unilever's outgoing CEO, Alan Jope, has attributed the firm's impressive...

NIMN debuts electronic membership management system

By Oghale Mafuru In a bid to reposition the marketing profession in line with the...

CURLLA unveils world-class beauty salon in Lekki

By Abimbola Mohammed Situated at the heart of Lagos Island with an impeccably upper-class...

Nigerian smartphone market: winners and losers

By Joseph Ekeng The Nigerian smartphone market is a highly competitive one, with...

MARKETING EDGE on TV hosts Badejo-Okusanya today

By Oghale Mafuru MARKETING EDGE on TV, the leading advertising and brand-centric...

ARCON gets approval to serve court notice to Meta Head office

By Oghale Mafuru  In line with its mandate to ensure ethical and responsible advertising...

Madon joins McCann Worldgroup as CCO, Southeast Asia

Valerie Madon, one of Asia’s best-known creatives, is joining McCann Worldgroup...

Newspaper advertising in steady decline as brands exit print media

By Ibidunni Banjoko Gone are the days when newspapers stood as sources of information...