Tag: advertising spend

Global mobile digital billboards market rises to  USD 78.4 billion by 2034

Global mobile digital billboards market  is set to rise to  USD 78.4 billion by...

Why transparency in advertising spend remains elusive in Nigeria

By Felicia Nwosu The recently released World's Largest Advertisers 2024 report...

Nigerian traditional TV ad spend to reach $448.50m by 2029

By Oluwaseyi Lawal The traditional TV advertising spending market in Nigeria has...

Internet ad spend will overtake TV in 2018- Report

In a new report, Leading forecaster , Zenith has projected that internet advertising...

Recession cuts Nigeria’s advertising spend by 7%

Following recession, Nigeria’s total advertising expenditure has declined by 7...