Tag: ad

Clients in-housing, a threat to Ad agencies?

BY ZION RUFUS It is no longer news that as brands are looking to in-source different...

Global Ad group updates growth projection as Entertainment, Media drives growth in Africa

Facts have emerged that Group M, WPP’s media investment group has updated its 2018...

Oracle Agency augments nationwide operations with N300million investments

In its quest to continue the leadership of the experiential marketing industry while...

Dentsu Aegis to become 100% digital economy business by 2020

Dentsu Aegis Network sub-Sahara Africa is aggressively refocusing its attention away...

Unilever threatens to pull ad spend from platforms that ‘breed division’

Unilever’s marketing boss Keith Weed is threatening to pull investment from platforms...