Samsung makes extraordinaire appearance at Harrods
A leading brand in the global technology industry, Samsung, has become the first company to fully utilize the opportunity availed by the popular tech store, Harrods, by occupying the majority of the show room including the window displays in London, displaying her products.
The exhibition tagged “Experience Innovation at Harrods” will feature a display the latest Samsung Gadgets including the new Galaxy S6 and S6 smartphones. The window displays will also feature the company’s digital screen, extra signage as well other tech innovations products such as white goods and kitchen accessories that has made Samsung a household name in the last 25 years displayed at the departmental store’s interior.
In his remarks, Ines van Gennip, Marketing Director, (IT & Mobile Division), Samsung UK & Ireland, said: “Samsung prides itself on the quality and innovation of its products, and is constantly striving to match this with new ways of communicating with consumers.
“Samsung knows that experience is the new form of luxury, and working with Harrods for this brand takeover was a fantastic way to capture the minds of shoppers.”
This historic display of Samsung products at Harrods will continue up to the 24th of April, 2015.
RECOMMENDED ARTICLES
Comment
No comments found.