Publicis Worldwide appoints James Ansell as digital experience director
Publicis Worldwide has announced the appointment of James Ansell to the role of digital experience Director. Ansell was formerly the Client Partner at USTWO.
He has relocated to Brisbane from Sydney and joins the Publicis Worldwide leadership team.
In his newly-created position, he will oversee a team of technologists, digital designers, developers, UX/UI and producers.
Simone Waugh, Publicis Worldwide Managing Director, said: “We’re investing in building a world-class digital experience team to integrate with our highly-acclaimed creative department.”
“I’ve appointed James to lead this, as he’s a natural leader who first and foremost understands consumer behaviour. It is people-first thinking, rather than technology-first thinking that I was seeking.”
According to Ansell he said: “I’m delighted to join Publicis Worldwide at such an exciting time for the agency. The opportunity to integrate digital experiences and solutions that drive change, coupled with working alongside an amazing team is an opportunity I’m really looking forward to.”
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