Meet MARKETING EDGE’s moderator @second Quarterly Virtual Summit – Akin Adeoya
Akin Adeoya is an entrepreneurially versatile personality with 22 years of continuous leadership roles at the head of several successful organisations.
Adeoya has midwifed several startups spread across vital sectors of the economy notably Marketing Communications Consulting, Hospitality, Publishing and Technology.
For over 20 years, Adeoya has been leading one of the nation’s most reputable PR and brand communications firms serving several multinational clients including MTN Nigeria (A global top 50 brand partnered with for 13 unbroken years), Unilever Nigeria, Proctor and Gamble and Nestle among many others. He also published 2 leading marketing industry publications; Brands and Products and M2 (Marketing and Management) which succeeded it.
He diversified into the hospitality business when he started the Hotel 1960 Ltd which today has three different branches. He is currently focused on growing a slew of technology brands under the Ureka technology banner. These include Dechoppers online restaurant, 1001applicants.com and Artisana.ng, both of which aim to impact on Nigerian and African lives positively by mitigating the challenges of daily transactions for business and leisure.
Adeoya is a highly skilled marketing and brand communication strategist. He led teams that executed very successful brand makeovers and brand launches on a nationwide basis. He is a fellow of the National Institute of Marketing of Nigeria(NIMN).
This proficient and creative writer who has made his mark in the marketing and brand journalistic genres will moderate the first session with the topic: Winning in the digital economy: The Purpose Question and How to Win Reluctant Consumers.
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