KekeAds, Nigeria’s fast-rising mobility-based outdoor advertising platform, marked a significant milestone as a proud sponsor and exhibitor at the 2025 Annual National Institute of Marketing of Nigeria (NIMN) Conference, held in Uyo, Akwa Ibom State, from June 19–21, 2025.
Themed around ESG (Environmental, Social, and Governance) imperatives in marketing, the conference drew over 150 marketing professionals, brand custodians, public sector executives, and innovators from across Nigeria. KekeAds used the platform to reaffirm its commitment to equitable advertising access, community empowerment, and socially conscious campaigns.
From the moment the KekeAds-branded tricycle — complete with inner panels, a bold roof-mounted crown, and community-focused messaging — rolled into the venue, it captured the attention of attendees and turned heads throughout the event. A key feature of the activation included goodie bags equipped with QR codes, allowing marketers to experience first-hand the ease of customer engagement through transit-based media.
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“We were not just there to exhibit; we were there to educate. Our model allows for affordable, trackable advertising that doesn’t just sell products — it carries purpose for the Public and Private Sectors,” said Zainab Ibrahim, Director, Public Sector of KekeAds.
The event successfully positioned KekeAds as a trailblazer in ESG-aligned advertising.
KekeAds also displayed proof-of-impact case studies from clients such as the World Health Organisation (WHO), NNPC Foundation, and CBN, underscoring its commitment to public-sector collaboration and sustainable marketing.
“Our goal is to connect brands to communities, not just consumers,” said Adaeze Obinna, KekeAds’ COO. “Uyo was a turning point — it showed us that the future of marketing is mobile, personal, and purpose-driven.”
With growing recognition across Nigeria’s public and private sectors, KekeAds is redefining how outdoor media serves both commercial and societal goals.
To learn more about KekeAds or to partner with us, visit www.kekeads.com.ng or follow us on all platforms @kekeads.
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