Ideazqution Consulting has expressed profound sadness over the passing of Mr. John Ajayi, Founder and Publisher of MARKETING EDGE, describing his transition as a great loss to the marketing and communications industry in Nigeria.

In a condolence message addressed to the Management and Staff of MARKETING EDGE at their Ikeja office, the agency said it received the news of Mr. Ajayi’s passing with deep grief, noting that the loss of such an exceptional individual is felt across the entire industry.

A Visionary Whose Impact Transformed Brand Communications

According to Ideazqution Consulting, Mr. Ajayi was far more than a professional figure.

The agency described him as a visionary whose passion, integrity, and commitment profoundly shaped the landscape of brand communications in Nigeria.

The statement emphasized that his tireless dedication to elevating industry standards, coupled with his consistent support for practitioners, positioned him not just as a leader but as a beacon of intention within the ecosystem.

Through his work, the agency noted, Mr. Ajayi created opportunities, strengthened platforms, and built bridges that will continue to impact lives for generations.

A Legacy Etched in Humanity and Purpose

Reflecting on his life and work, Ideazqution Consulting stated that Mr. Ajayi will be remembered not only for his remarkable achievements, but also for the warmth, grace, and humanity with which he carried out his professional duties.

The agency added that his legacy remains firmly etched in the hearts of all who had the privilege of knowing him or benefiting from his contributions.

Furthermore, the statement acknowledged that Mr. Ajayi lived a life defined by purpose, influence, and honour, values that continue to resonate across the marketing and communications community.

Words of Comfort and Final Prayers

While commiserating with the MARKETING EDGE family during this difficult time, Ideazqution Consulting expressed hope that comfort and strength would surround the organisation as it mourns its founder and leader.

The agency encouraged the team to find peace in the knowledge that Mr. Ajayi lived a life of meaning and impact.

The condolence message concluded with prayers for the repose of his soul and an expression of heartfelt sympathy, affirming that the thoughts and prayers of the entire Ideazqution Consulting family remain with MARKETING EDGE.

Statement Signed by Ideazqution Executive

The condolence message was signed by Eunice Braimah, CRO and Lead Strategist at Ideazqution Consulting, on behalf of the organisation.

Ideazqution Consulting ended the statement by praying that the gentle soul of Mr. John Ajayi rests in perfect peace, while his enduring legacy continues to inspire the industry he so passionately served.