Glo’s 19 years of innovative interventions
By Ralph Tathagata
Nigeria’s telecommunication industry has been grappling with over two decades of disruptions, dwindling economy and huge infrastructure challenges. As technology continues to cause even more disruptions, innovation remains the key for telcos to stay relevant and competitive.
Despite business-model disruption with technologies like Artificial Intelligence (AI), big data, and the Internet of Things (IoT), Globacom, a telecom brand that entered into the Nigerian market on the wings of innovation has been on the upswing of growth.
Having commenced business on 29 August, 2003, Globacom Limited, which operates in four West African countries, including Nigeria, Republic of Benin, Ghana and Côte d’Ivoire marked its 19th anniversary early this week. Specifically, Glo restated its commitment to building a robust communications and technology infrastructure that would consistently deliver value to its esteemed customers, while empowering entrepreneurs, entertainers, sportsmen and women across Africa.
It would also be recalled that the telecom company sponsored the annual Glo-CAF Awards which celebrates the best of African football for over a decade from 2005 to 2016. In addition, the brainchild of Glo, Dr. Mike Adenuga Jr., Chairman of Globacom and Africa’s businessman extraordinaire, has empowered Nigerians, and indeed Africans, by not just improving their telecommunications experience but also helping them to achieve their lofty dreams.
Glo has remained a catalyst for socio-economic empowerment while constantly investing massively in new technologies to exceed customer expectations. The telecom giant has been carrying out an aggressive roll-out of network equipment and upgrade of its sites to 4G-LTE across the country in order to continue to offer high speed and quality data experience to its over 56 million subscribers.
According to Glo, the process covers the entire scope of telecoms infrastructure upgrade from the core network to access network, transmission and IP network, fiber network, metro access and backbone infrastructure. It also involves rollout of new sites to increase network coverage in areas that need improvement and to also densify and ease off already congested areas. The process is designed to ultimately improve customers’ network experience and satisfaction in terms of service delivery, network quality and coverage.
Globacom’s massive investments in digital technology, array of value added services, strong and unique marketing initiatives have made it the network of choice for millions of telephone users over the past 19 years.
On a regional scale, Africa has the lowest number of Internet connections of about 22 percent. The continent also has the largest potential for progress. The African Union (AU), with support from the World Bank Group, has set the goal of connecting every individual, business, and government on the continent by 2030.
Globacom has also impacted significantly on international telecom operations with Glo Gateway, the International Wholesale Voice and Data Exchange and Trading Business Unit of Globacom. It is the first operator in Africa to launch gateway switches outside the continent to carry international voice and data traffic. Glo 1, the first privately owned submarine cable, has also addressed the bandwidth requirements of the West African sub-region and led to crashing of data tariffs.
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