Dr. Oduwole, Onwuanibe, Bucknor-Obruthe, Opayemi, Patel, others to headline Experiencing PR 2025 Conference
Nigerian Women in Public Relations has announced its speakers ahead of the 2025 edition of its flagship event, the Experiencing PR Conference, set to take place on Wednesday, March 19, 2024, at The Civic Centre in
Lagos.
The Experiencing Public Relations hybrid conference is an annual gathering of accomplished business leaders, senior public office holders and experienced Public Relations professionals to highlight the results that the PR sector has delivered for businesses and society at large.
Themed “PR for Results: Innovative Strategies for Business and Leadership Transformation,” the 2025 conference will feature a choice of speakers selected across business, public service and the communications industry from Africa, Middle East and Europe. The keynote address at Experiencing PR 2025 will be delivered by Dr. Jumoke Oduwole, Honourable Minister, Federal Ministry of Industry, Trade and Investment.
With the value of the public relations sector in Europe and North America estimated to reach USD 24.5B and USD 29B by 2029, the Ministry’s participation at the conference is particularly notable as the country seeks to diversify the economy as well as promote trade and investment, highlighting the public relations industry and generally the services sector’s capacity to contribute exponentially to the national GDP.
Speaking on this year’s theme and the importance of the Experiencing PR conference Tolulope Olorundero, Public Relations Consultant and Founder of Nigerian Women in Public Relations, stated, “the Experiencing PR conference is a platform we created to celebrate competent leaders, amplify business results and recognise investment in public relations by forward-thinking organisations and executives.
Repositioning public relations, particularly in developing economies like Nigeria, requires a different
approach because of the peculiarities in public and private life. The 2025 theme
answers a key question for those who ask – what can PR really do for my ministry or my
business? We are bringing business leaders and industry experts who will discuss their
results and provide strategies others can use to do even more.
As a professional social impact organisation, our contribution as an advocate for the understanding of public
relations and the development of the industry both locally and internationally is reinforced with each edition of the Experiencing PR conference we deliver.”
Sessions at the Conference will include a fireside CEO chat with Paul Onwuanibe, CEO Landmark Group, with discussions focused on “How Industry Leaders Leverage Storytelling to Expand into New Markets and Maintain Competitive Edge”. The Industry Panel session will feature experts in the public relations and communications industry, including Israel Opayemi, CEO and Chief Strategist, Chain Reactions Africa; Victoria Uwadoka, Corporate Communications, Public Affairs and Sustainability Lead, Nestlé Nigeria; Kanyi Mwangi, Communications Director, East and West Africa, Mastercard; and Ginikanwa Frank-Durugbor, Head of Communications, Brands and Event, Lafarge Africa Plc to discuss the topic, “Transformative Public Relations Strategies for Winning in Developing Markets.” The panel conversation will be moderated by Rosemary
Otalor, Account Director, PR and Strategic Communications, APO Group.
The Mentorship Chat at the Experiencing PR 2025 conference will feature two breakout sessions with a public relations stream and a business stream. Odion Aleobua, CEO, Modion Communications will be hosted in a mentorship chat with Joy Ngwolo-Udemezue, Chapter Lead, The Comms Avenue. At the same time, the
business stream will have Funke Bucknor-Obruthe, CEO, Zapphaire Events Group as the mentor in conversation with Oluchi Ajala, Chief of Staff at SpaceFinish, as the mentee. Delegates will be able to listen in to their conversations, and ask questions from the mentor, in an informal-style chat using silent headsets.
Two new sessions have been introduced for the Experiencing PR 2025 Conference to
further enhance the experience of delegates. The Leaders Lounge will feature two
accomplished executives who have leveraged social media platforms like LinkedIn to
grow businesses and secure global career-advancing opportunities. Dr. Glory Edozien,
Founder and President, 9to5Chick and Gbenga Totoyi, HR Thought Leader speak at the Leader Lounge during the conference.
In an effort to encourage more African professionals to contribute to the global body
of knowledge in their various industries, the conference will host The Authors Corner
which brings three authors who have published a book on public relations and
communications in the last one year. Ayotunde Akinfenwa, Adedoyin Jaiyesimi and David Akinfenwa will be speaking about their respective writing and publication processes during this session at the Experiencing PR 2025 conference.
Special addresses will also be delivered from leaders of global PR bodies including
Advita Patel, 2025 President, Chartered Institute of Public Relations (CIPR), and Kate Midttun, Chairperson, Middle East Public Relations Association. Dr. Yetty Ogunnubi, CEO of YD Company and Chairperson of the Experiencing PR 2025 Planning Committee, expressed her enthusiasm for the high-quality speakers
lined up for this year’s conference. “Each speaker has a proven history of delivering innovative and impactful outcomes within their respective domains. Extensive efforts were made to carefully select, evaluate, and secure the participation of each speaker, guaranteeing that conference delegates will depart with tangible strategies
that can be applied in their own fields to drive transformative results.”
The Experiencing PR 2025 conference will run in a hybrid mode so delegates can
attend in person at the Civic Centre or join virtually from anywhere across the world.
The Conference welcomes both men and women, senior professionals, mid-level
executives across industries and students.
Delegates can register to be a part of the conference here:
www.experiencingpr.com.
About Nigerian Women in Public Relations Nigerian Women in PR, established in 2019, is a social impact professional organisation set up to advocate for, and provide growth resources to, Nigerian women working as
public relations and communications professionals across the world. Through our programs, initiatives and strategic partnerships, we provide a resource hub for learning and professional growth of our members, promote the continuous relevance of members as the Public Relations and Communications profession evolves, platform
the RESULTS of Nigerian Women practising in the profession; and promote the understanding and value of the public relations profession.
About Experiencing PR Conference:
The Experiencing PR Annual Conference is a pivotal project that aligns with Nigerian
Women in PR’s fourth objective to promote the understanding and value of public
relations. Open to men and women, EPR is an annual gathering of business leaders,
public office holders and communications experts to discuss the impact of public
relations in business and society at large.
For media inquiries, partnership and sponsorship information, please contact:
Email: [email protected]
Mobile/Whatsapp: +234 902 249 6806
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