Category: News

Honda, Nissan explore merger to combat EV competition

By Felicia Nwosu In a move that could reshape the global automotive landscape,...

Leveraging experiential marketing in 2025 to drive sales in a dynamic landscape

By Felicia Nwosu As we enter 2025, the marketing landscape continues to evolve...

Key trends that will shape Marketing Trends in 2025 – Kantar

By Ralph Tathagata In this Marketing Trends 2025, experts across Kantar have sourced...

Tariff review: ALTON threatens to shut down services across Nigeria

By Ralph Tathagata The Association of Licensed Telecommunications Operators of...

Nigeria’s pharmaceutical market to hit 15% in Africa by 2030

By Ralph Tathagata Nigeria’s pharmaceutical market share in Africa is set to...

Odufeso appointed MD/CEO of ChamsAccess

By Seun Johnson ChamsAccess Limited, a leading access and technology solutions...

Chivita|Hollandia spreads love to Nigerian homes with Blue Santa campaign

Chivita|Hollandia brought the holiday spirit to life this December with its Blue...

Nigerian Cinema soars to ₦7 billion in record-breaking year

By Felicia Nwosu The Nigerian film industry, often referred to as Nollywood, has...

Shobanjo crowned “Father of Modern Advertising in Africa” by MARKETING EDGE in landmark tribute

By Felicia Nwosu In a resounding testament to his unparalleled contributions to...

Firstbank’s Decemberissavybe lights up Lagos with Davido concert

By Farouk Mohammed  Once again, FirstBank has reaffirmed its position as a champion...