News

WPP unites Wunderman Thompson and VMLY&R to create scale-driven marketing force

By Zion Rufus In a landmark move, WPP has embarked on a transformative journey...

Here comes the new Asiwaju of Ijan Ekiti

Raheem Akingbolu pays tribute to Lagos media entrepreneur, John Ajayi, who was recently...

Cannes Lions to launch the Luxury & Lifestyle Lions, close the Mobile Lions

By Anietie Udoh The Cannes Lions International Festival of Creativity has announced...

CBA Foundation takes strides to raise awareness through inspirational walk

In line with its commitment to empowering widows and transforming lives, a Lagos...

Brands can amplify marketing reach with digital PR in 2024 – Earle

By Abimbola Mohammed  Joanna Earle, Head of Content & Digital PR at Reflect...

Diageo introduces new Cocktail Collections

By Abimbola Mohammed Diageo has debuted Cocktail Collection, a new line...

ADVAN drags ARCON to court over “breach of constitutionality”

By Felicia Nwosu The Advertisers Association of Nigeria (ADVAN) has...

NNPCL appoints Soneye as chief corporate communications officer

By Abimbola Mohammed Femi Soneye has been appointed by the Nigerian National...

President BAT re-appoints Dr. Lekan Fadolapo as DG/CEO Advertising Regulatory Council of Nigeria

By Zion Rufus  President Bola Ahmed Tinubu has reaffirmed the re-appointment...

54% of marketers prefer digital advertising to traditional method – report

By Kingsley Odii In a changing field of marketing, digital advertisement platforms...