Author: Zion Rufus

SMEs can promote themselves on a shoestring budget- Alakija

By Zion Rufus Folorunsho Alakija, Vice Chairman, Famfa Oil Limited has said that...

Dubai Lynx partners Publicis Groupe to host Young Lynx Academy

Dubai Lynx International Festival of Creativity has announced a new partnership with...

Ad Dynamo by Aleph appoints Martins Regional Director Meta for Africa

By Zion Rufus Ad Dynamo by Aleph, a subsidiary of Aleph Holdings and the exclusive...

No large-scale platform will be completely free again- Expert insights

By Zion Rufus As ChatGPT joins other large-scale platforms embracing subscription...

Publicis Groupe releases record-high financials, optimistic for 2023

By Zion Rufus For the second year in a row, French multinational advertising and...

Africa needs people who can brand and market it strategically- Akinbamiro

By Zion Rufus Akinniyi Akinbamiro, a digital marketing consultant has averred...

Olubodun launches initiative to transmit valuable foundational knowledge

By Zion Rufus To transmit valuable and foundational knowledge to a new and upcoming...

LIONS and WARC unveil Creative Impact Content Stream

LIONS, the global benchmark for creativity, and WARC, the authority on marketing...

5 technologies disrupting the marketing communications industry

By Zion Rufus From marketing and communications to media, the emergence of technological...

BAT implements management changes, new regional structure

By Zion Rufus British American Tobacco (BAT), world’s most prestigious international...