Author: Zion Rufus

Vote buying: Zenith Bank testifies against Adebutu, presents evidence of 200,000 preloaded ATM cards to tribunal

An official of Zenith Bank, Mrs Celestina Appeal, who is the Head of Card Services...

Threads user count further dips, struggles to retain users

By Oluwaseyi Lawal Threads, the Twitter competitor by Meta, is facing challenges...

Hyper-Personalization, Dark Mode, Interactive AMP, key metrics shaping the future of email marketing

By Zion Rufus The second half of 2023 has ushered in a period of transformation...

Unraveling the misunderstood world of corporate communications

By Godfrey Adejumoh Communications and Sustainable Business is a professional...

Nigeria’s OPay takes the lead in the Fintech landscape, earning CNBC and Statista global ranking

By Zion Rufus …as the only Nigeria digital platform in the Digital Payment Category. In...

Mdundo appoints Fridel Makun Head of B2B & Sales Marketing Africa

By Zion Rufus Renowned marketing professional, Fridel Makun has been appointed by...

Victor Johnson, great advertising superman takes a bow

By Zion Rufus  …. Industry mourns In an unfortunate twist of turn and fate,...

LIA announces Susan Credle will replace Swati Bhattacharya as Jury President

London International Awards has announced Susan Credle, Global Chair and Global Chief...

Insight: Crucial reasons behind failed marketing campaigns in the current era

By Zion Rufus In the year 2023, the landscape of public relations and marketing...

Industry celebrates Emmanuel Agu’s distinguished marketing career, success as Ph.D Best Graduating Student

By Zion Rufus  …Accolades pour in as seasoned marketing communications professional...