Author: Zion Rufus

Advertising spend will rise in 2022 enabled by electioneering campaigns-IMC experts

By Oghale Mafuru Practitioners in the Integrated Marketing Communication industry...

11 female advertising trailblazers emerge APCON Fellows

By Felicia Nwosu A symbol of hard work, resilience and professionalism, 11 female...

M&M’S character redesign to promote inclusion, representation

Global confectionery company Mars, Incorporated has rolled out new looks for the...

AB InBev advances global business, introduces new brand identity

By Zion Rufus Advancing its global business with a new purpose and strategy,...

GAGE Awards calls for 2022 Nomination, set to reward tech innovators

In line with its total commitment to recognize and award brands, corporates and individuals...

ADVAN is key to the AISOP equation— Sir Steve Omojafor

By Zion Rufus On the premise of peace, unity, and backing the Advertising Practitioners...

I am not satisfied with agencies being sidelined- Sir Steve Omojafor

By Felicia Nwosu Advertising legend, Sir Steve Omojafor, former Chairman of Zenith...

Covid-19 eruption caused a drastic shift in online adspend- Adamu Abadam

By Felicia Nwosu Advertising expert, Adamu Isah Abadam, General Manager, Borno Radio...

Nigerian Breweries crown GUS 12 winners, award prizes up to N50million

By Zion Rufus Following three months of holding millions of viewers spellbound...

The youth must leverage career opportunities presented by project management

Joanna Baidu, Regional Youth Lead, Project Management Institute Virtually all...