Author: Ralph Tathagata

Google hires former Calvin Klein CMO to bolster marketing leadership

Marie Gulin-Merle, formerly the chief marketing officer of Calvin Klein, has resurfaced...

Airtel Nigeria set to acquire $70m Spectrum to improve LTE services

Airtel Nigeria is set to acquire an extra 10 MHz spectrum in the 900 MHZ band in...

Alibaba sets Singles Day sales record of $38.4bn

Alibaba Group shattered its 2018 $30.8 billion Singles Day sales record, raking in...

Why marketers need to understand their customers as citizens

It may sound crazy, but a single tweet brought the NBA into a raging protest movement...

Discordant tunes over directive on automatic voicemails

Feelers emanating from the Nigerian telephony sector reveal that the recent directive...

Global brands position for stakes in the Nigerian market

"While Nigeria cannot be described as a global tourism destination, it is undoubtedly...

Cannes introduces new Lions for 2020

Cannes Lions International Festival of Creativity has announced a new award, the...

Dentsu details plans to reemerge as pure holding company in 2020

In conjunction with the recent release of its third-quarter earnings report, Japan-based...

Motorola brings back the Razr as $1,499 foldable smartphone

Motorola is rebooting the iconic Razr flip phone as a 6.2-inch smartphone with a...

Cyber attacks, biggest headache in telecoms sector – NCC

The Nigerian Communications Commission (NCC) has declared cyber attacks to be one...