Author: Ralph Tathagata

Nigeria’s telcos lose $325 million as subscribers abandon SIM cards, says report

Nigeria’s main mobile network operators (MNOs), Airtel, MTN Nigeria, 9Mobile, ntel...

Coca-Cola backtracks, appoints a CMO 48 months after striking out the role

Manolo Arroyo, the president of Coca-Cola’s Asia Pacific business, has taken on...

PepsiCo heightens cola war, set to launch Pepsi Café

The term 'Cola Wars' was coined in the US in the US to describe the advertising and...

Adedamola Docemo finally takes over as MD of LASAA

Following his recent appointment by the Lagos Sate Governor, Babajide Sanwo-Olu as...

Winning LAIF Grand Prix is 7-year dream come true, says Babaeko

The 2019 Lagos Advertising & Ideas Festival (LAIF) has seen a dramatic finale...

Are comfort zones overrated?

I was ten years old and I had finally cracked the nod to be moved to the ‘senior’...

Advertising sectoral groups intensify lobby on FG over APCON Council

Sectoral groups in Nigeria’s advertising industry have intensified lobbying on...

Business skills all managers need to be effective

Business is constantly evolving and changing. Nowadays, everything happens much faster....

Guinness unveils Night Football campaign

Following successful launches in other African markets, Guinness Nigeria has launched...

Shobanjo to build school of Media and Communication studies in OAU

Obafemi Awolowo University (OAU) is on the cusp of moving to a topnotch academic...