Author: Ralph Tathagata

Adesina lauds AfDB’s appointment of Rabah Arezki as new vice president

Akinwumi Adesina, the President of the African Development Bank Group (AfDB), has...

IMC sectoral groups hail FG over task team on audience measurement, as committee submits report next week

Facts emanating from the Nigerian Integrated Marketing Communications sector have...

The missing link between PR and criminal theory

The broken windows theory, the brainchild of James Q Wilson and George Kelling, holds...

Diageo set to debut world’s first-ever 100% paper bottle

Diageo, one of the world's largest producers of spirits and beers, has announced...

How Multichoice built a $2.1 billion market value in Nigeria’s E&M sector

Nigeria has gained a reputation as one of the fastest-growing Entertainment and Media...

H2 2020: Predictions on what’s to come for the advertising industry

2020 seems like the year that everything has decided to go wrong in the world. But...

Union Bank expands agency banking network, set to increase financial inclusion

Union Bank of Nigeria Plc has said it will continue to expand its agency banking...

Navigating Recession: The role of corporate governance and smart thinking

Competing in a recession is like running a marathon. A smart front-runner will seize...

FG inaugurates task team on audience measurement to boost broadcast growth

The Nigeria marketing and media advertising environment is set to witness a paradigm...

MTN Foundation partners NCDC to empower communities

The MTN Foundation, in partnership with Nigeria Centre for Disease Control (NCDC),...