Author: Ralph Tathagata

Publicis Groupe Africa appoints Govender as new CEO

By Ibidunni Banjoko Publicis Groupe Africa has appointed Koo Govender as the new...

Al Ries, legendary marketing maverick passes at 95

By Ralph Tathagata “It’s better to be first in the mind than to be first in...

Ogilvy Consulting announces dual leadership appointment 

By Abimbola Mohammed   Ogilvy Consulting has announced the appointments of Chris...

WIMBIZ to host Adichie, Demuren, Saraki, others at 21st Annual Conference

The Women in Management, Business and Public Service (WIMBIZ) has announced details...

Nigeria is fast adopter of technology – Ugbor

By Felicia Nwosu Uche Ugbor, Managing Director and Founder, Ark Technologies Group,...

Lagos as megacity brand

By Ralph Tathagata A megacity is a city with a population of 10 million people or...

Maintaining brand consistency through content creation

By Ralph Tathagata In today’s economic climate, how a brand stands out and makes...

FirstBank partners Junior Achievement to implement 22nd National Company of the Year competition

First Bank of Nigeria Limited has partnered with Junior Achievement Nigeria to implement...

NAFDAC calls for vigilance over killer cough syrup

By Felicia Nwosu The National Agency for Food and Drug Administration and Control...

PPlusMeasurement challenges PR agencies on self-assessment

By Felicia Nwosu PPlusMeasurement, a Media Intelligence agency, has criticized and...