Author: Ralph Tathagata

Insight Publicis launches Creative Interns Academy to give life, bridge Nigeria’s ad talent gap 

Insight Publicis, West Africa's leading creative advertising agency, has launched...

Staying focused on your mission

By Ajayi Anne Olubukola As children of God, we have one primary assignment, which...

Heineken redesigns Strongbow Cider to check consumer apathy sales decline

By Joseph Ekeng Amidst consumer apathy and persistent sales decline, Heineken has...

“Marketers must use data, human insight to build long-term strategy”

By Ibidunni Banjoko Marketing experts have tasked brand owners and custodians to...

Technology enables, provides convenience for GenZ – strategists 

By Abimbola Mohammed Aditi Mishra, CEO, Lodestar UM, and Kulanath Kaushik from Lodestar...

Nigerian cinema’s revenue records dropped in February

By Felicia Nwosu The Cinema Exhibitors Association of Nigeria (CEAN) has announced...

Essence of marketing is creation of strong brands to serve humanity – Nsarkoh

Yaw Nsarkoh, the Executive Vice President (EVP) of Unilever Ghana and Nigeria, has...

NCC unveils Telcare Desk to facilitate consumer complaints

By Felicia Nwosu As part of its strategic plans to commemorate this year’s World...

Microsoft upgrades its chat GPT with AI video

By Adekemi Familusi Microsoft Open AI has been upgraded with the latest version,...

Edelman UK elevates Spicer as Chief Operating Officer

By Ibidunni Banjoko Edelman UK has promoted Gavin Spicer to the Chief Operating...