Author: Marketing Edge

$10,000 Warc Innovation Awards opens to clients’ agencies

A prize of $10,000 prize fund is available to be won by Brand Custodians and marketers'...

CMC-Connect set to shore up capital base through private placement

Nigeria's Public Relations consulting agency, CMC Connect could be heading to the...

10 Big Things That Will Shape the Future of Public Relations in Nigeria

The future of Public Relations profession will only blossom in Nigeria and across...

Airlines profits globally hits $60 billion in 2016

The airline industry around the world grew its operating profit to about $60 billion...

Ebuka Obi-Uchendu makes a return to Big Brother Naija

One of Nigeria's top social media influencers and leading brand ambassador, Ebuka...

SON to launch new media campaign to boost certification awareness

The Standards Organisation of Nigeria (SON) is set to launch new media and stakeholders’...

P+ Measurement signs affiliation agreement with East Africa’s biggest Media Monitoring agency

Nigeria's frontline measurement agency, P+ Measurement services has entered into...

PR practitioners tasked on specialization

Public Relations practitioners in the country have been asked to specialize in a...

NBC engages consumer with community project

Nigerian Bottling Company, NBC is seeking out new ways to engage its consumers, especially...

Who is demarketing Amstel Malta?

In the past several months, Nigerian Breweries Plc has been put on the edge, following...