Author: Marketing Edge

Airtel considering listing on Nigeria Bourse, plans London share sale

Nigeria’s unit of Bharti Airtel Ltd is considering listing on the Nigerian Stock...

Jeffrey Katzenberg named Cannes Lions Media Person of the Year 2019

Entertainment industry icon to be honoured with prestigious award 28 May 2019 –...

African Brands Fall By 18%

BRAND AFRICA 100: AFRICA’S BEST BRANDS 2017/18 AFRICAN BRANDS FALL BY 18%...

Meet Marketing Edge Summit Panelist

Panelist -- Emeka Okeke is the Founder, Group Chief Executive Officer of Media Fuse...

‘Don’t be too optimistic’: Huawei employees fret at US ban

Would you like to receive trending story notifications on your smartphone? Huawei's...

Supermarkets in Asia are Now Using Banana Leaves Instead of Plastic Packaging

Supermarkets in Vietnam have adopted an initiative from Thailand that makes use of...

Thematic Campaign or Not?

With scarce resources, Brand Managers finds it increasingly challenging to defend...

Apple Inc. announced as 2019 Cannes Lions Creative Marketer of the Year

21 May 2019 – Cannes Lions has today announced Apple Inc. as the Creative Marketer...

Meet Marketing Edge Awards Juror

Mr. Femi Adelusi is the Founder and Group Chief Executive Officer of BrandEye|Mediaplus,...

Are today’s salespeople just not as good as they used to be?

Give us the blunt truth. Are sales people getting worse at their jobs? No, it’s...