Author: Marketing Edge

Digital Marketing: Understanding the Millennial Consumer

Marketing to millennials (roughly speaking people born between 1980 and 2000) is...

Deputy Governor Commends Peak 456 forPromoting Children’s Healthy Habits

The Deputy Governor of Lagos State, Dr. Oluranti Adebule has commended FrieslandCampina...

Nigeria signs MoU on National Carrier, MRO at World Aviation Forum

The Federal Government is set to sign a Memorandum of Understanding with Boeing for...

EPICA explains why Noah’s Ark’s Airtel “Lost” won gold

Organisers of EPICA award which held recently in Berlin, Germany have told MARKETING...

Equity Assurance goes digital, Launches Mobile (USSD) Insurance

Equity Assurance Plc., a member of SUNU Group, has launched an innovative mobile Unstructured...

BBM Messenger partners Interswitch, others to deepen presence in Nigerian market

As part of effort to deepen its presence in the Nigerian market, Creative Media Works,...

Gov Akeredolu to deliver 2nd SAFFGLIA African Leadership Lecture

All is sets for the 2ND Annual SAFFGLIA African Leadership Lecture to be delivered...

Steve Babaeko urges SMEs to embrace digital, branding in quest for growth

The CEO, X3M Ideas, Steve Babaeko has urged Small and Medium-Sized Enterprises (SMEs)...

Smile Communications set to improve consumer experience with new voice technology

Smile Communications and MediaTek have teamed up to bring the latest VoLTE smartphones...

Nigerian agencies missing as Google, P&G, Unilever make WARC Media Awards 2017 shortlist

Google, P&G, Unilever and other brands have been shortlisted for WARC Media Awards...