Author: Kasim Bakare

How Amber became the toast of energy drink consumers in Nigeria

By Kasim Bakare The Amber story is indeed an epic one considering its grand entry...

LIA notifies MARKETING EDGE’s nominees for LIAison’s mentorship

By Kasim Bakare Global award ranking agency, London International Awards(LIA)...

Ad Age extends submission deadline for young creatives cover competition

Global Marketing & Advertising publication, Ad Age has  announced an extension...

Meet MARKETING EDGE’s nominee for 2021 Creative LIAison’s mentorship-Mmesoma Obi

Mmesoma Obi is a certified copywriter and a skilled content creator with 4 years...

Meet MARKETING EDGE’s nominee for 2021 Creative LIAison’s mentorship-Macdonald Iheme

Macdonald Iheme is an adventurous visualizer, creative strategist, and visual storyteller....

Inflation hits 18.17% in March

Nigeria’s galloping inflation hit a new high of 18.17 per cent in March from 17.33...

Yubo chooses Ogilvy Social Lab as its new agency

Yubo, a French social networking app designed to "meet new people" and create a sense...

Burger King appoints Ibukun Aiyemo as Marketing Coordinator

Burger King Nigeria, franchisee of Allied Food & Confectionary Services Limited,...

‘Killer’ juice causes scare in Kano

An unwholesome popular juice known as Piara juice, has been alleged to be the harmful...

Wavemaker grabs Bumble’s global media account

American social media company, Bumble, has appointed Wavemaker to handle its media...