Wetherheads Advertising Group took home the trophy for Outstanding Out-of-Home Advertising Agency of the Decade. It announced this during the 13th EDGE Awards. The award highlights twenty years of innovative leadership and strategic vision in Nigeria’s outdoor advertising.

Wetherheads has provided all-around advertising and brand management services since it began in 1994. The group works with out-of-home (OOH) advertising, branding, and signs. It also uses internet channels and creative/brand management. This wide range of services lets it reach clients no matter where they are.

Wetherheads’ out-of-home division distinguishes itself with a comprehensive portfolio of high-quality advertising locations. These encompass static and electronic billboards, as well as transit advertising and street furniture. Furthermore, they include LED displays, digital billboards, tricycle branding, mobile LED trucks, and airport/train advertising. The group operates in over 25 cities across Nigeria. It has also secured concessions in key transit hubs, such as airports and train/rail terminals.

The group’s approach guarantees stability and long-term value. Its 4-D process: Define, Design, Develop, and Deploy, guides every plan. This organized method helps clients connect with people. It does this by putting ads in the right places and sending creative messages.

Wetherheads has become a partner of choice for both big and small names over time. Clients come to it from the public sector, retail, banking, fast-moving consumer goods, and telecoms. The business has extensive experience with strategic brand management, signage, and OOH media. They expect a lot in terms of creativity, reach, and visibility.

Winning the OOH Agency of the Decade prize is a major deal. It shows that Wetherheads has continued to have a big impact on outdoor advertising. Moreover, it proves they are changing how brands use real estate. They connect, inspire, and convert in Nigeria’s lively public spaces.

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