social media marketing

Creative minds debate the chaos, clarity of briefs as Jolomi Awala calls for “brief therapy sessions”

A spirited discussion erupted on LinkedIn after Jolomi Awala, Executive Creative...

Guinness Nigeria delivers stellar comeback with N15.8 billion profit surge in Q3 2025

Guinness Nigeria Plc has staged a remarkable financial rebound, reporting a pretax...

Shake-up in the African soft drinks market as Coca-Cola HBC’s $3.4 bn takeover marks strategic pivot

In a decisive move that signals both consolidation and ambition in the African beverages...

Wales International School celebrates exceptional achievement at the 2025 FAME Quiz Competition

There are moments that define a school, these are   moments when hard work, discipline,...

Markova Creative Limited wins Outstanding Digital Agency of the Decade at EDGE Awards 2025

At the 13th annual EDGE Awards, Markova Creative Limited was honored with the esteemed...

DigitXplus wins Outstanding Digital Marketing Agency of the Year at EDGE Awards 2025

DigitXplus won the title of Outstanding Digital Marketing Agency of the Year at the...

EDGE Awards honour Sucre House as industry leader in influencer marketing

Sucre House of Entertainment has been named the Outstanding Influencing Marketing...

Why marketing defines who wins and who disappears

When people discuss successful firms, they frequently refer to innovation, leadership,...

Rising digital investments to drive content marketing toward $2 trillion valuation by 2032

The global race for consumer attention is rewriting the rules of marketing. Fueled...

How junk food marketing is hijacking youth online

 In Nigeria, young people are spending more time online than ever. TikTok, Instagram,...