global

AB InBev advances global business, introduces new brand identity

By Zion Rufus Advancing its global business with a new purpose and strategy,...

Discordant tunes trail conversation on practice and business of advertising

By Zion Rufus Currently sparking conversation amongst marketing communications...

Advertising experts commend global recognitions in 2021, commit to more groundbreaking campaigns in 2022

By Oghale Mafuru Practitioners in the Integrated Marketing Communications IMC...

Top female CMO appointments for 2021

By Zion Rufus In 2020, about 47% of all CMO appointments were women, up from 43%...

Publicis’ Spark Foundry bags Facebook’s $750 million global media account

Following a seven month competitive pitch which involved some of the world’s...

WPP, Publicis, Dentsu on line up for AB InBev global media pitch

World's largest brewer, AB InBev has announced a global media agency review with...

Unilever launches global pitch, entrepreneurial challenges for scaleups and startups

Unilever has introduced Positive Beauty Growth Platform-- a series of pitch competitions...

Global internet advertising market projected to hit $1,089 billion by 2027

By Zion Rufus   The global internet advertising market size which was...

Ti-elle Global Enterprise commissions new office, expands offerings and services

By Zion Rufus   Printing and Corporate Branding firm—Ti-elle Global...

Lagos State Government pledges support for LAIF Awards

By Zion Rufus   The Lagos State Governor, Mr. Babajide Sanwo-Olu has pledged...