Brand news

Creative minds debate the chaos, clarity of briefs as Jolomi Awala calls for “brief therapy sessions”

A spirited discussion erupted on LinkedIn after Jolomi Awala, Executive Creative...

Nigeria poised to lead Africa’s digital advertising boom with 84% market share by 2029

Nigeria’s advertising landscape is undergoing a major digital transformation, with...

Guinness Nigeria delivers stellar comeback with N15.8 billion profit surge in Q3 2025

Guinness Nigeria Plc has staged a remarkable financial rebound, reporting a pretax...

Shake-up in the African soft drinks market as Coca-Cola HBC’s $3.4 bn takeover marks strategic pivot

In a decisive move that signals both consolidation and ambition in the African beverages...

When data meets emotion: A new way of telling brand stories

By Ayodeji Rasaq, COO, Duo Libra Marketing today is not what it used to be. It...

Meta helps older adults avoid online scams

As part of its ongoing global anti-scam awareness campaign, Meta has unveiled new...

Wales International School celebrates exceptional achievement at the 2025 FAME Quiz Competition

There are moments that define a school, these are   moments when hard work, discipline,...

Docu2Data, LAMATA  partner to advance digital OOH Ads with 150 new screens on Lagos BRT Network

Docu2Data Limited, a data-driven marketing and technology company, has unveiled 150...

Salesforce, Google deepen partnership to redefine enterprise AI with Gemini integration

The expanded alliance brings Google’s Gemini models into Salesforce’s Agentforce...

MARKETING EDGE  ONTV hosts Bolaji Okusaga this Wednesday

MARKETING EDGE ONTV, a  highly rated brand-centric television programme, will once...