MARKETING EDGE Quarterly Industry Summit will host Baba Awopetu as its keynote speaker in the second quarter edition for 2025.

The Summit which will take place virtually via Zoom on Friday, June 6, 2025, from 10 a.m. to 3 p.m., is expected to host the activator extraordinaire, who breaks down silos and builds cultures rooted in trust, integrity, and performance, translating strategies into tangible results.

At Stragmar, Awopetu ignites growth engines through provocation. He declares, “Marketing is not art, it’s science.” His unyielding focus on insight-driven segmentation, positioning, and branding drives EMEA giants like Stryker, Danone, and Optegra to exceed expectations.

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Also, as a sought-after keynote speaker and Chartered Institute of Marketing trainer, he delivers provocative lectures and research that disrupt complacency, offering frameworks that drive marketing transformations and double ROI across healthcare and financial services.

Awopetu simplifies complexity into clarity and boosts investment potential. With 20 years of experience across Europe, the Middle East, and Africa, he challenges conventional thinking and relentlessly pursues exponential growth.

In addition, he designed pioneering B2B-to-B2C migrations that reshaped category standards. For those who pursue performance, Baba Awopetu serves as the ultimate catalyst.

Meanwhile, over the years, MARKETING EDGE’s iconic summit has grown into more than just an industry gathering; it now stands as a vital platform for strategic discourse, a flagship branding asset of the MARKETING EDGE franchise, and a respected forum for brand custodians, advertising professionals, marketing technologists, and communications experts.

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