GPFI welcomes Esther Coast as group head, business development, marketing and branding
GPFI is delighted to announce the newest addition to our team, Esther Coast (formerly Esther Uwaje), as the Group Head, Business Development, Marketing and Branding.
Before joining GPFI, Esther Coast was a sales manager at Cummins West Africa Limited, where she was responsible for ensuring that sales targets were met and customer relatonships properely managed.
Esther brings in more than half a decade experience in branding, marketing and public relations. She started off as a field sales executive at Cummins Inc in 2019 and built her way up to the sales manager with commendable achievements that depict excellence.
Esther began her career with Delta Broadcasting Services (DBS) in 2016 as a Radio Presenter. Between 2016 and 2019, she wore several hats; she interned as a Reporter with Delta Printing and Publishing Company Limited, a Class Teacher at St. Brigid Girls Grammar School, and a Social Media Manager at Dele Olaiya & Associates.
Esther’s journey spells focus, determination, and a commitment to excellence. Over the course of her career, she has developed strong analytical skills, skills in business management and development, sales and marketing, customer service, conflict management, team leadership and public speaking to mention a few.
Esther has a BSc in Mass Communication from Madonna University. She is a certified Business Analyst (CBAP). She holds a certificate in Information Technology from The British Computer Society (BCS), and is also an Associate Member of The Chartered Institute of Customer Relation Management (CICRM).
Esther said, “Managing BDMB activities for GPFI Group in Nigeria and 15+ African countries has been an exhilarating experience. The learning opportunities have been immense, and I am looking forward to the growth and innovation ahead on this journey”.
GPFI’s Group MD/CEO, Dr MKO Balogun said: “we are confident of the advancements Esther’s contributions as a member of our team will produce. Her expertise in Business Development, Marketing and Branding are a valuable asset that would play a major role in Business Growth, Market Expansion as well as enhnaced brand loyalty and recognition.”
About GPFI
GPFI group is a globally recognised, Pan-African facilities management organisation committed to operating at the highest level of the industry. We deliver value to all our stakeholders, in all our markets, and at all times. Our purpose is to lead the property and facilities management industry through a commitment to excellence, innovation, and environmental stewardship. We are dedicated to optimizing the value and efficiency of our clients’ assets while prioritizing, through working with our partners sustainable practices that contribute to a healthier planet. Headquartered in Nigeria, GPFI is present in more than 15 African countries and still growing its footprint. For more information, visit http://gpfigroup.com.
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