Few brands can genuinely claim the title of “legacy.” At the 13th EDGE Awards, BIC Nigeria reaffirmed its place with undeniable excellence by winning the Legacy Brand Award (Ballpoint Pen). This honour cements BIC’s standing as one of Nigeria’s most trusted and enduring household names.

For generations, BIC has been more than a ballpoint pen. Professionals have used it to sign contracts. Dreamers have relied on it to sketch the future. Students have trusted it for their first notes. With its affordability, dependability, and simplicity, the pen has become a symbol of accessibility that cuts across age, class, and geography.

The award celebrates more than longevity. It recognises cultural impact. Quietly and persistently, BIC Nigeria has written its story in boardrooms, classrooms, and homes. The brand continues to adapt to changing consumer preferences while holding firmly to its promise of quality, proving its resilience in a dynamic market.

BIC Nigeria, with this honour, exemplifies that a true legacy is defined not merely by the passage of time, but by the impact made, and BIC persistently crafts its narrative in the hands and hearts of countless individuals.

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