Author: Zion Rufus

MARKETING EDGE appoints Zion Rufus Associate Editor

MARKETING EDGE Publications, Nigeria's premier source for marketing and advertising...

Following up is now the most powerful, underutilized strategy in business

By Zion Rufus  Quoting Jay Schwedelson, Founder of SubjectLine.com and CEO of Outcome...

New York Festivals Advertising Awards announces NYC Executive Jury

New York Festivals® Advertising Awards announced the 2023 NYC Executive Jury of...

Cannes Lions awards Spike Lee Creative Maker of the Year

By Zion Rufus  Cannes Lions has announced the first honorary Creative Maker of...

Ideas Origin Media named the creative agency for Jack Daniel’s in Nigeria

By Zion Rufus Ideas Origin Media, a leading creative agency in Nigeria,...

FPL joins World Out of Home Organization

FPL Media, a leading advertising company in Nigeria, has recently announced that...

Many early-stage founders have set their VP Sales up to fail- Insight

By Zion Rufus  From setting unrealistic goals, to pure quantitative planning, and...

Cannes Lions announces 2023 Shortlisting Jury members

Cannes Lions has announced a line-up of global experts from across the creative industries...

Indigo emerges 2023 Sabre Awards Africa winner

Nigeria's leading full-service Public Relations and Event Management Consultancy...

FirstBank sponsors Timeless Concert by Davido

FirstBank's sponsorship of Timeless is the third time it is supporting Davido since...