Author: Zion Rufus

Publicis Groupe acquires Mars United Commerce

By Seun Johnson Publicis Groupe has struck a deal to buy Mars United Commerce,...

MARKETING EDGE remembers its pioneer awardees with heartfelt gratitude

By Felicia Nwosu As the curtains rise on another season of recognition and celebration...

Loeries Creative Week 2024 honours unyielding creative spirit across Africa & the Middle East

The Loeries, Africa & the Middle East's premier award for creative excellence...

Brands embrace sustainability as catalyst for growth, consumer loyalty

By Felicia Nwosu In light of escalating consumer interest in eco-friendly practices,...

Professionals lament over stifling of diverse perspectives in storytelling

By Abimbola Mohammed Over time, it has become common for journalists to follow...

FG, States, LGs shared N1.2tn in August – FAAC

By Zainab Olufemi The Federation Accounts Allocation Committee (FAAC) disbursed...

Meet MARKETING EDGE’s Annual Summit Panelist – Vikas Mehta

By Felicia Nwosu Vikas Mehta, CEO of Ogilvy Africa, is set to lead the conversation...

Dawn Rowlands to lead conversation as Guest Speaker at MARKETING EDGE Annual Summit

By Felicia Nwosu MARKETING EDGE, Nigeria's premier advertising magazine, is excited...

CBN reconstitutes additional board for keystone, appoints new chair

By Zainab Olufemi The Central Bank of Nigeria (CBN) has reconstituted the board...

Harnessing mobile technology for brand growth and success

By Seun Johnson In today's corporate environment, mobile technology has become...