Author: MarketingEdge

Shareholders laud NB’s audacious strides

By Oghale Mafuru Shareholders of Nigeria’s foremost brewing company, Nigerian...

NAFDAC stops Importation on Indomie noodles over safety concerns

By Oghale Mafuru Nigeria’s National Agency for Food and Drug Administration...

HEINEKEN completes acquisition of Distell and Namibia breweries

By Oghale Mafuru  Leading brewing company, Heineken has completed the acquisition...

NIMN set to hold 2023 National Conference

By Oghale Mafuru The National Institute of Marketing of Nigeria NIMN, is set to...

ARCON debunks drug suspect affiliation claims

By Oghale Mafuru Following widespread reports connecting the apex advertising...

IAA unveils 85th anniversary logo

By Oghale Mafuru  International Advertising Association, IAA, the global umbrella...

Nigerian Breweries’ advertising spend grosses N57 billion in 2022 financial Year

By Oghale Mafuru The Nigerian Breweries PLC, a foremost brewing company in Nigeria,...

AI makes digital marketing more effective, improves ad performance – Martins

By Abimbola Mohammed Stanislaus Martins, Regional Director, Meta Africa, has said...

Marketers must put consumers above all else – Wulff-Caesar

By Felicia Nwosu Chris Wulff-Caesar, theCluster Marketing Director, Sub Saharan...

Okusanya calls for PR image revitalization  

By Oghale Mafuru  Amid seeming decline in public awareness of the significance...