Author: Mofeoluwa Awe

2025 ultimate prank war as brands blur lines between pranks, reality on April Fools Day

By Felicia Nwosu April Fools' Day has transformed into a battleground for creativity,...

Electric shift: how China’s ev surge challenges tesla’s global lead

By Mofeoluwa Awe The electric vehicle (EV) landscape is undergoing a significant...

Your 5-Minute Roundup of March’s Biggest IMC Highlights

By Oluwakorede Adebisi Catch all the major moves and insights that happened in...

Blue bottle buzz: when viral rituals sell luxury water

By Mofeoluwa Awe The internet’s insatiable appetite for the bizarre has delivered...

PLAYHOUSE COMMUNICATION, Cost-Effective Digital Dialogue Creation, Maintenance Platform

With a deep understanding of Nigeria’s digital landscape, Playhouse Communication...

Ogun Ready for National Sports Festival-Abiodun

...says MKO Abiola International Stadium to host Africa Under-20 Athletics Competition...

Beyond the screen: how brands can rekindle the magic of reading for digital natives

By Mofeoluwa Awe In a world where glowing screens and endless streams of digital...

Turning pages, building worlds: how brands are writing a new chapter for international children’s book day.

By Mofeoluwa Awe The scent of freshly printed pages, the whisper of turning leaves,...

Beyond Festive Greetings: How Brands Can Truly Leverage Ramadan and Easter for Meaningful Engagement

By Ayodeji Razaq Every year, as Ramadan and Easter roll in, brands flood social...

Pitcher Awards Entries Deadline Extended to 14 April 2025

Now, you have more time to enter your works in the 2025 Pitcher Awards, as the new...